The game of winning the attention of your customers is all about arbitrage. Arbitrage of labor and cash, and how to reach who you need at the cheapest possible cost of either. In modern digital marketing, Facebook and Google get the lion’s share of attention. However, there is an incredible amount of value in other  Read more ➝

Social Media Tips & Tricks for the Holiday Season The holidays are fast approaching, and that means it’s time to update your social media strategy. With holiday sales in just November and December bringing in a projected $682 billion, you want to get right in front of your target audience and rake in some of the holiday  Read more ➝